Affiliate marketing in India is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.
The Indian affiliate market is worth $2 billion and is expected to grow to $4 billion by 2020. This growth can be attributed to the growing popularity of e-commerce and social media in India.
And the major companies that offer affiliate programs in India include Amazon, Nike, Myntra, and OYO.
Why You Should Start An Affiliate Marketing Business in India
Affiliate marketing is the best way to make money online. It is a great way to earn passive income and it also provides you with the opportunity to work from home.
You can start an affiliate marketing business in India for less than $200 and you do not need any prior experience.
Before we go into the details, let us first understand what affiliate marketing is all about.
Affiliate marketing is a system of advertising where webmasters earn commissions by promoting other companies’ products on their own websites or blogs.
The most popular form of affiliate marketing on the internet today is through links embedded in online ads or email messages, but there are many other forms as well such as text link ads, banner ads, and product placement within articles.
Affiliate Marketing can be done with any product like clothes, automobiles, vacations, books, etc.
How to Start Affiliate Marketing in India (7 Simple Steps)
One of the most popular ways to earn money online is through affiliate marketing. This is a technique in which you promote a product or service and get paid commission for each sale that you make.
In this post, we will share 7 simple steps on how to start affiliate marketing in India.
1). Research your niche
The first step to starting affiliate marketing in India is to research your niche.
A niche is a small and specific group of people. It could be a group of people with the same interests, for example, people who love cats. The term can also refer to a particular field of interest.
With that said, niche marketing is a form of marketing that targets a specific group of people, called the niche market. The goal of this type of marketing is to reach out to these smaller groups and offer them products or services specifically tailored to their needs.
Now, niche selection is a crucial part of the process because it will determine whether or not you are successful in your business. You will need to identify what products would be most profitable and find out how many affiliates are already promoting them.
Competition is a good sign here. If no affiliate is already promoting your chosen niche, it is more likely because no money can be made there.
So, choose a niche with fair competition.
2). Choose the right platform
Once you have identified your affiliate niche, the next step is to decide where to host your content. Essentially, there are only two effective platforms; a website and YouTube.
YouTube (along with other social media) has transformed into a great place to reach a broader audience, build yourself as a trusted brand, and promote products that you believe in.
It has been shown to be one of the most powerful tools for marketing and advertising purposes because it can quickly spread information to hundreds of millions of people in just a matter of hours with its billions of users.
With the right strategy, this video content hosting website offers countless opportunities for businesses to grow exponentially.
On the downside, YouTube videos take ages to produce results as compared to written articles. As such, having a website is better because you have control over the traffic.
3). Pick profitable affiliate programs
There are many different types of affiliate programs in India, but they all work in the same way. The company offers commissions to people who sell their products or services and you get a cut of that commission for every sale you make.
A lot of people make money off these affiliate programs by selling items from low-cost marketplace websites such as Amazon, eBay, and Flipkart. They offer a cut of the commission on every item that you sell.
You can also start a blog or website to promote products and offer commissions for sales.
Now, when starting out, it can be a challenge to decide on the right program to join.
As a rule of thumb, only join a handful of programs that offer high conversions, handsome commissions, and high demand.
What to consider when choosing an affiliate network
Affiliate networks are companies that connect advertisers and publishers. They help advertisers to create and manage their affiliate marketing campaigns.
There are many factors to consider when choosing an affiliate network in India. One of the most important aspects is the commission structure which can vary from one network to another.
Some networks offer a flat commission rate while others offer percentage-based commission rates, but some networks also offer a combination of both.
Another important factor is the types of offers that they support. Some networks only work with certain types of products while other networks work with all kinds of products or services.
Another factor to consider is how well established the company is as this might affect how much experience they have in managing affiliate marketing campaigns and providing customer service for affiliates and publishers alike.
4). Create optimized affiliate content
Once you have identified the right program and signed up, it is time to start crafting content.
As mentioned, affiliate marketing is an excellent way to make money online in India. It doesn’t require any upfront investment, but it does require a significant amount of work.
The best affiliate marketers are those who are able to create optimized content for their readers. They do this by combining their knowledge about the product with their understanding of the target audience.
Affiliate marketers should be able to write in a way that resonates with their target audience and entices them to buy the product being promoted.
This may require research into what their audience’s needs, concerns, and desires are. Affiliate marketers need to know the product they are promoting well enough to write with clarity.
They should use a third-person point of view when writing sales pages, rather than directly addressing their target audience as if they were speaking to them.
If you have experience in the industry, you can share your knowledge and expertise by writing with authority and credibility.
5). Drive traffic to your affiliate site
One way to drive traffic to your affiliate site is by using search engine optimization, social media, and even email marketing.
You can also use a network of blogs and websites that are related to the products you are promoting. You will have access to more visitors and readers if you write articles that are related to the product or niche you promote.
SEO, which stands for search engine optimization, is a marketing strategy that helps websites rank higher in the search engine results pages.
The goal of SEO is to bring more traffic to the site by improving its ranking on search engines. This will increase the number of visitors coming to the site and will also increase revenue for businesses.
In fact, SEO is a cost-effective way to reach potential customers who are looking for products or services online.
b). Email List
Email marketing in India is one of the most effective ways to reach out to your customers. With an email list, you can send personalized emails and newsletters to your customer base with ease.
The best way to build an email list is by giving away something that people want in exchange for their email addresses. You can give away a free ebook, discount on a product or service, or access to exclusive content in exchange for their email address. Whatever you offer them has to be worth it!
The next step is to develop a strategy for sending emails to the new subscribers you have collected.
And then you should always make sure that you are not spamming your subscribers with too many emails. It’s important that you send them relevant content, and only when they are interested in it.
6). Build a simple affiliate marketing funnel
An affiliate marketing funnel is a term used to describe the stages that your potential customers go through when they are considering buying your product.
The stages are typically: awareness, interest, purchase, and advocacy.
- the awareness stage is where you introduce your product to potential customers and make them aware of what it does.
- Interest stage is where you show them how it can help them solve their problems and why they should buy it.
- The purchase stage is where you provide all the information they need to buy from you. Finally, the advocacy stage is where they recommend your product to others.
This is a marketing technique that helps to attract potential customers and turn them into sales. It’s also known as a “conversion funnel” because it starts with the broadest audience and narrows down to the most qualified prospects.
The first step in this process is to create an attractive landing page that attracts visitors. The next step is to offer some sort of incentive for them to take action, such as a free trial or discount code. Once they have taken the desired action, you can move them along in the funnel by offering another incentive or asking for more contact information.
7). Track and increase your affiliate sales
If you are a beginner in the world of affiliate marketing, then it is important to know that you need to track your performance. You should also have a plan for increasing your sales.
Do not forget to set up a goal and evaluate your progress on a monthly basis. For example, if you are an online seller and want to increase your conversion rates, then you should focus on keyword research and landing page optimization.
What to Consider When Starting an Affiliate Marketing Business in India
Affiliate marketing is an excellent way to make money online. There are many ways to make money online, but affiliate marketing is one of the easiest and most lucrative.
Many people have been able to quit their jobs and start making a full-time living just by using affiliate marketing. It’s not too late for you to get in on this opportunity as well!
You can start your own affiliate marketing business by following these tips:
- Invest in yourself first – learn the ropes of affiliate marketing before you invest any money into it
- Join a training program or read books on the subject
- Start with a low budget – don’t put all your eggs in one basket
- Promote products that are related to what you are passionate about
Affiliate Marketing Frequently Asked Questions
Q: What is a cookie period?
A: A cookie period is the length of time a website or service provider stores information on your computer or device. Cookies are small text files that are stored on your hard drive by a website and allow the site to recognize you when you return.
Cookies can be used to track your movements across websites, which is why they are sometimes called tracking devices. They may also be used to store information such as your preferences, what you have in your shopping cart, and so on.
Q: How can I start affiliate marketing without a website?
A: Affiliate marketing is a great way to make money online. It can be done without even having a website.
The first step is to sign up for affiliate networks like Amazon Associates, ShareASale, or Rakuten Linkshare. These networks allow companies (known as affiliates) to promote other companies products and services by linking them to this network and then earning commission from any sales that are generated from their links.
After signing up with an affiliate network, the next step is to find products that you would like to promote as an affiliate. One way of doing this is by using Google’s Keyword Tool which will give you a list of keywords related to your niche. This can be helpful in finding popular products in your niche so that you can earn more money with less work.
The next step is to start promoting the affiliate link on social media. The best way to do this is by posting on your social media accounts every day that you are working on a post about a product.
The last step is to track your progress and monitor the sales generated from your social media posts. These networks usually provide you with reports of how many sales have been generated by each of your posts, which can be helpful in understanding whether or not you are actually making a difference in the lives of your audience.
Q: How do affiliates get paid?
A: An affiliate is an individual or company that promotes a product or service in return for a commission from the sale. Affiliate marketing is one of the most popular ways to make money online because it’s easy and accessible to everyone.
Affiliates are paid by the number of sales they generate for a company. There are two main ways affiliates get paid:
- Pay per lead: The affiliate receives a commission every time they deliver leads that convert into customers
- Pay per sale: The affiliate receives a commission every time they deliver an order on behalf of the merchant
Q: Can I do affiliate marketing on Instagram?
A: Yes, you can do affiliate marketing on Instagram. There are many ways to make money on Instagram, and affiliate marketing is one of them. The most popular way to do it is by promoting other people’s products and services with your Instagram account and adding the affiliate link to your bio. Whenever you post, direct users to your bio to click and make a purchase.
Another best way to do affiliate marketing on Instagram is by using an influencer network like Tapfiliate or Famebit which will connect you with brands that are looking for people who have large followings and are willing to promote their products on Instagram.
I would say that affiliate marketing on Instagram is very similar to other social media platforms like Facebook, but with a much smaller community and more connections.